The Nike Hypervenom Football SHoes

When Nemal or the Brazilian coastal city of Santos a 12-year-old boy obsessed with football, he had his own football shoes sprayed into gold. Today, Nike for the Brazilian star launched a stunning new golden version of the "poison" (The Nike Hypervenom) "boots, help him play this summer football event next game until next season.

At the beginning of 2013, Nemal opened the "The HypervenomPhantom" in Rio, helping him and the Brazilian team win the Confederations Cup.

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"When we saw Nemal, he told us that he had painted his shoes into gold at the age of 12 because he had been looking for a pair of gold soccer shoes, but he could not find it anyway. , We think it is a great time to launch a pair of shoes for him this summer, "said Dennis Dekovic, director of Nike football design.

"The biggest challenge is to make gold look like a perfect spray, and we work closely with Nemal to maximize the color of his pair of shoes in his memory, and we are both very satisfied with the final design and can not wait Look forward to the first show on the pitch.

This special edition of "The Hypervenom Phantom" also has a unique design detail on the insole - a gold spray can and a "poisonous" style, showing the story behind the design.

Nike football design team by observing the current football players in the forward trend of the trend, designed a "poison front" football shoes.

"Nike 'poisonous front' is the birth of football game trends in response to the players want to become faster, not only refers to the speed of running faster, but also means that in a small space to deal with the ball faster. They want to create this does not exist the opportunity to 'poison front' designed to help more strikers in the restricted area to create more fleeting opportunities to fight against the ball on the pitch more quickly defensive player. "Deke Odd said.

NIKESKIN uppers

The design team believes that this new product must be the revolutionary innovation of shoe manufacturing.

"In general, a new pair of shoes will focus on improving comfort, upper material, soles and spike configuration. 'Poisonous front' shoes in the above aspects of the use of a new solution." Dekovic said.


"Virgin" vamps using the new NIKESKIN system. NIKESKIN with a soft mesh material with polyurethane film, then add the Nike ACC technology (All Conditions Control technology). ACC technology to ensure that both in wet or dry conditions, the shoes have the same control of football.

Dekovic added: "The mesh material makes the shoes with extraordinary comfort and touch.The players want us to create a feel as close to barefoot feel the shoes, the use of the mesh so that we closer one step. Technology to keep the mesh dry, but will not reduce the flexibility and comfort of shoes, which will not affect the performance of shoes and the original intention of the game.

Perfect shoe last and outsole

"Poisonous front" also uses a new shoe last, this shoe last to focus on removing the embedded material, so that the foot closer to the venue and football.

Nike has worked with several of the world's top podists to create a forefront of a forefoot separation outsole - it can help the player take the time to get out of the guard. Its effect can be seen in the forefoot of the concave, it can help the first metatarsal fast start, it is this part determines the foot start reaction time.

Outsole at the bottom of the use of compressed nylon, making the soles lighter, faster response, help to deliver power and very light. The structure and length of the spikes are designed so that the soles can quickly catch and start more quickly. All design innovations help players create space faster than ever before.

Messi X 371

March 26, 2014 - Adidas announced the launch of the exclusive limited edition Messi X 371, Messi to break the scoring record to express my sincere congratulations. Adidas adizero f50 Messi 371 custom series boots dedicated to celebrate the Argentine in the game to break the 369 goals club record and build.

Four gold medal winners Messi has broken a number of records, 26-year-old scored 374 goals impressive record, swept the goal history, once again fully established his position in the history of football one of the best players. Two years ago, Messi had set the Gade - Muller 85 goals of the annual scoring record, and now he has created for all of his club scored 374 goals in the new record.

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Messi 371 Adidas football shoes in the first precedent, each pair of shoes around the foot design are different. Inspired by the diversity of the way Messi scored. The side of the shoes printed with Messi son Thiago (Thiago) name and date of birth, highlighting the Messi 371 boots distinctive custom features. Each pair of shoes has a unique code from # 001 to # 371.

When talking about this record, Messi said: "As a child growing up in Argentina, I have always dreamed of becoming a professional player from the child, my every goal has a unique meaning. It is important to have to mention that if there is no selfless dedication of those talented teammates, I will never break this record and they will accompany me through every step of success. The first shooter in the history of this great club is Adidas made such an excellent shoe to celebrate this new record, and I would like to thank them.

Limited Edition "Messi 371" packaging is also very unique, in addition to the boots inspired by the design, it also includes a 20-page album, which details the record of epoch-making significance, and selected out Messi is the most exciting and most important five goals.

Messi will be on March 26 to wear this pair of new custom boots to participate in and Celta's La Liga game. At the same time the boots will be in Beijing on March 26 sale in China, as a special commemorative section shoes, Messi 371 boots in the world for the unified number UK8.

March 24, Adidas officially released a new series of football boots: land series. The new series of football boots design inspiration from Brazil's tropical rain forest.

Brazil has a world-famous tropical rainforest and jungle, one of the Brazilian World Cup tournament is the most representative city of Manaus. Manaus is located in the heart of the famous Amazon rainforest, and because of this, Adidas specially designed the land series.

Copa Mundial

32 years ago, Adidas released a football shoes in the history of the most classic and eternal football shoes, it will never be forgotten black and white with, 12 plastic nail design, natural leather comfort, handmade exquisite, This is Copa Mundial. Whenever it comes to classic soccer shoes, Copa Mundial is always the first to be remembered for the name.

1982 years of the Copa Mundial market is a miracle of football shoes, the shoe design to create a football shoe field of the first of its kind. Copa Mundial is the history of the most selling football shoes, many legendary players such as Rummenigge, Platini and Zico have and "Copa Mundial" in the football field side by side. Copa Mundial It not only records a generation of classic football shoes legend, also witnessed the glorious history of the development of football.

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At the moment of the 2014 Brazil World Cup, Adidas will represent Brazil's passionate five bright colors perfused in the Copa Mundial, pink, purple, blue, orange and green colors to allow Copa Mundial to pass through the memory of the documentary Of the modern era. For the Samba series Copa Mundial, the change is colorful color, the same is the classic design, excellent foot feeling and consistent quality, but also a classic continuation.

Adidas Football Product Manager Michael Meinhold said: "We hope that through the Samba series Copa Mundial so that this has been full of glory of the product to bring new passion, but also to celebrate the upcoming Brazilian World Cup. Samba series Copa Mundial colorful Full of vitality while preserving the original high quality of the series itself.

If you always remember the "Copa Mundial" classic and pure, then you must also have the most persistent enthusiasm for football, the new limited edition colorful Samba series Copa Mundial not extra luxury, only to arouse your inheritance of the dream.

Samba series of Copa Mundial will be listed on February 14, 2014, the whole series of limited 185 double, in Beijing Sanlitun Adidas brand center, Shanghai Huaihai Road Adidas brand center "Cube" and Adidas Taobao Mall for sale.

About Samba Series:

In November 2013 Adidas successfully released the Samba series of football shoes from Brazil, in order to praise the World Cup host country Brazil's passion and frenzy, marking the "all in or nothing" Brazil World Cup theme activities open. This is the first time in the history of Adidas to launch a full set of new bright colors, beautiful series of soccer shoes, the series covers the existing four shoes: adizero f50, predator ?, nitrocharge and 11pro. Each pair of shoes in the design are given a unique personality, and the use of cutting-edge technology, inspired a new generation of players.

Nike Air Max 2014

The new listing of Nike Air Max 2014 running shoes to light and engineering mesh features for the upper. The designer combines the engineering mesh with a lightweight foam and a seamless face to fit the shape of the foot and provide additional support. The new Air Max running shoes for the runners to bring more light, more flexible and excellent cushioning running experience, two-color gradient air cushion on the use of Air Max running shoes, so that the air cushion design more eye-catching beautiful. Nike Air Max 1 as the originator of the visible air running shoes, set off a revolution in the sports shoes industry, reshaping the design pattern of running shoes. After that, Air Max running shoes has become a symbol of running shoes and fashion. Nike Air Max 2014 running shoes have been open NIKEiD online customization services, consumers can visit the Nike official website or to some Nike stores to build their own exclusive running shoes.

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Features and performance advantages

Weight: 13.2 ounces / 373 grams (male 10 yards)

Before and after the palm height difference: 13mm

Uppers
The entire uppers using engineering mesh technology, fully breathable, and for the most needed parts of the foot to provide support.

Cleverly set the seamless face technology to ensure a comfortable wearing feelings, and enhance the support.

Lightweight Foam Combine Carefully set the perforated fit to the foot shape to provide sufficient support for the foot.

Soles

Transparent environmentally friendly rubber made of waffle outsole provides durability and excellent multi-directional traction.

In the end with a curved groove, to enhance the flexibility of the front foot.

The curved groove that fits with the NikeAir Max air cushion device gives you a smooth and efficient pace.

Tubular geometry full of NikeAir Max air cushion, while enhancing the flexibility for the foot at the same time into more air, to achieve extraordinary extraordinary cushioning effect, so that running smooth and natural.

Sculpted Cushlon in the end of the integration of a good cushioning and resilience, for the wearer to provide comfort and protection.

Heel height wear area of ​​the BRS1000 carbon rubber, to maximize the anti-wear ability.
Kobe Prelude II with marble design inspiration, to Phnom Penh sketches, reviewed the Bryant Bryant in the basketball outrageous process. Four consecutive score of more than 50 points, Bryant helped the Los Angeles team swept away the haze, and to upgrade to a new high.

Kobe Prelude Pack series to eight Bryant signature version of the shoes as a bright spot, the interpretation of Bryant's most representative of the classic moment behind the legend. Eight revolutionary art movements correspond to Bryant's important moments in his career and collide with each other, reshaping eight Kobe signature shoes.

Nike Free Trainer 3.0 Mid Shield

Nike Free Trainer 3.0 Mid Shield designed for autumn and winter training season design, combined with the natural rhythm design concept and Nike Shield water repellent technology.

        This shoe's upper use of innovative materials, both Nike Free series of flexibility and performance advantages, enhance the natural rhythm wearing feelings. Shoes are of moderate height and have the best support. Mesh uppers with strong polyurethane as a support, was strip-shaped design, with the upper force of the area of ​​the impact of freedom to shrink, thus giving a strong support, while maintaining the flexibility of the shoes, light and breathable Features.

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 Nike Trainer footwear designer Laura Parrett (Laura Parrett) said: "Nike Free Trainer 3.0 Mid Shield uses a" less is more "design concept. This shoe from start to finish every part can be enough Department of free movement, while not affecting the strength and durability of shoes.

    Using Phylon as a midsole material, light and responsive. The shoes are part of the Nike Free Flex rating 3.0. To provide more flexibility to the wearer in the multi-directional movement, and to ensure that the foot between the ground and the sense of fit, giving barefoot-like training experience.

    Medium-sized upper design for the ankle to provide support, but does not limit its movement. Shoes neck and tongue at the anti-broken nylon material durable, and can keep the feet dry, breathable.

Other advantages of Nike Free Trainer 3.0 Mid Shield are as follows:

vamp

     The cage-like upper is made of very flexible synthetic material and feels comfortable. Its structure is flexible, can move freely with the foot.
Three-thirds of serrated lined with elastic fiber material, wrapped in socks-like sense of fit foot.
The polyurethane layer is located between the elastic fiber material and the liner to form a waterproof layer.
Shoelaces and foot fixation structure in line with the dynamic fit design concept, providing a glove-like fit.
Reflective printed patterns and other additional elements are still clearly visible in low light conditions.
In the end

     Low-lying Phylon midsole with excellent resilience, while very solid, for low-wear areas to replace the outsole, thereby significantly reducing the weight of the shoe body.
Side-walled design supports the heel and midfoot to help athletes maintain the stability of the foot when moving in both lateral and diagonal directions.
Outsole

     Heel and forefoot outsole with triangular node pattern of hard rubber, in different ground can reflect the excellent grip and durability.
The DiamondFLX design enhances the flexibility of multi-directional movement, providing a lightweight, low-level fit.
From the heel to the toes, extending from the middle to the sides of the depth of the curved groove to enhance the flexibility.

NIKE FREE FLYKNIT

Fusion front of the shape and function, Nike will be two iconic innovation into one: with innovative compression fit Nike Flyknit uppers and flexible Nike Free Outsole. Designed for the leap to create, Nike Free Flyknit bring great experience.

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To celebrate the August 1 Nike Free Flyknit running shoes global sale, Nike built a limited edition Nike Free Flyknit city series. With the theme of Shanghai, London, Tokyo, Paris, Rio de Janeiro and New York as the theme of the shoes, the design highlights a number of Nike running group where the core running city. Which will be the city of Shanghai this summer, Nike integration of innovation and technology, culture and city characteristics of the top ten selected shoes in Shanghai starting, the shoes with Chinese red color, red Nike Free Outsole and Swoosh bright bright, Engraved on behalf of Shanghai's "HAI" words, inspired by the local runners in the social platform to share # RunHai # label, "RunHai" also "RunHigh" means.

To provide the second layer of skin as a great comfort, Nike Flyknit launched in 2012, the creation of a new footwear for the definition. Such as socks-like soft braided upper with support, stretch and structure. Nike Flyknit perfect fit, the ultimate light. A new generation of Nike Flyknit added more flexibility, so that the feet directly fit in the bottom of the above, the use of more closely woven woven weaving, to achieve 360-degree fixed. The boots are followed by an ankle to reduce the sliding, further upgrading the series of shoes.

Nike Free Outsole by highlight the advantages of natural movement, perfect with Nike Flyknure uppers. Nike Free first introduced in 2001, the hinge outsole to facilitate the foot as barefoot like bending and stretching. Equipped with Nike Flyknit uppers, this progressive innovation brings the most natural wear experience.

Nike Free Flyknit city series in London, Tokyo and Paris city models will be from July 28 on sale in their respective cities. Shanghai City will be on August 4 at Nikestore.com, Nike Shanghai Huaihai Experience Store, Nike Shanghai store and designated Nike retail sale.

China 's first Nike running experience store

China's first Nike running experience store and the world's first basketball category experience shop in May 30th and 31st in Beijing Sanlitun Swire (the original Sanlitun Village) and Zhongguancun Europe and the United States Shopping Center grand opening, the two stores have Nearly 400 square meters of business area. From training, competition, leisure to service, sports category experience shop will provide the most innovative products and the most in-depth consumer experience. "Our athletes are the mission of Nike, and we have been working hard at all levels to innovate, from products and experience to service," said Mr. Hao Anlong, Vice President of Retail, Nike Greater China. "Running and Basketball is China's most development potential, the most watched and involved "Nike hopes that the new concept of the two sports category experience stores will allow us to connect with consumers more in-depth."

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The concept of the Nike sports experience store comes from providing consumers with a full range of products and services such as running, basketball and other sports to meet consumer demand and services from training, competition to leisure. Nike since 2011, respectively, in Wuhan, Guangzhou, Shanghai opened four Nike brand experience shop, coupled with the new unveiled Nike sports category experience store, will provide consumers with a full range from the Nike brand to a single sports category the most complete And deepen the consumer experience.

Lock the running tide area, let the runners professional upgrade and enjoy the running culture

Nike running class experience shop is located in Beijing's famous fashion "tide" to Sanlitun orange hall opposite. In the embassy district and the CBD business district around, Sanlitun gathered a favorite running and the younger consumer groups. In the area of ​​innovative experience and service, the running professional category store will provide a range of upgraded services, including through the gait analysis for each runners to provide their own running equipment; ready to participate in large-scale running race runners to provide the race Prepare knowledge and system training courses to help them become "experienced" marathon runners. To provide running specifically for women runner running products and Nike classic running series retro version of sports life products. In addition, Nike Runner (Nike + Run Club) will be held every Tuesday in this running class experience store activities, and running experts on-site guidance, but also for the running club members to give priority to try the latest Nike running equipment opportunities.

To create a Beijing basketball culture atmosphere, to provide basketball enthusiasts from the stadium to the streets of the whole experience

Adjacent to many colleges and universities and high-tech industrial park in the Zhongguancun area gathered in Beijing, the backbone of basketball. Nike's world's first basketball category is located in the center of Zhongguancun. In addition to the Sanlitun running shop to provide consumers with Nike brand basketball and JORDAN BRAND basketball products, and unique and innovative professional category experience, Nike Zhongguancun basketball shop's unique also embodied in the integration into a large number of Beijing basketball culture elements, here You can see the Beijing grassroots basketball "Holy Land" Dongdan basketball court fence design, the Beijing basketball culture artist paintings and photography works, which are fully demonstrated the "Beijing basketball never extinguished" (Beijing Basketball Never Stops) spirit The

Air Jordan V CP3

Now Jordan brand players with the classic models of Air Jordan to create a new color and inspiration, will not give you a new inspiration, into its 25th anniversary of the sale of Air Jordan 5 generation of re-engraved with the latest host spokesperson Chris Paul's Clippers inspiration, so that the Air Jordan 5 "CP3" blue red upper let you shine, blue suede upper, red lined with 3 M tongue and shoes side silver flame Pattern, followed by the No. 3 embroidery on behalf of Paul's back, Paul's Clippers color AJ5 appeared, and that Anthony's New York 7 and Griffin and Wei less PE is not far away.

Air Jordan 5 was born in 1990, as a pair of cross to the 90's boots, AJ5 into the transparent crystal plastic outsole, so that soles show a floating texture, so that the shoes in Jordan's feet more vacant feeling, Gorgeous 3M tongue, shoe side of the window breathable, creative behind the confirmed little effect shoelaces buckle, return to the high design to help the shoes more protective, from the fighter inspiration in the end of the flame pattern design, let How many people are fascinated.

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World of Warcraft came to the Lakers, brought a strong core hub, but in accordance with the Lakers this season for handsome record and the old Bass's departure, obviously the World of Warcraft in the Lakers was not happy, but the wind rose Rose has not come back, As the only big beam of ADI headed flowers, a sense of humor and power of the same enough of Warcraft this game the latest boots adidas D Howard Light to light shoes and comfortable moderate reaction, so that we can see the original center of the shoes can also be breathable Light up. The toe of the 1 and 2 composition of Warcraft back to the toe of the breathable hot-pressing module seems to be seen in a generation of AdiZero Crazy Shadow shoes.

Compared to the previous generation adiPower Howard 3 new D Howard Light in the outsole shape tends to be simple, quite AdiZero Crazy Shadow style (in fact the same), is still the classic TORSION anti-torsion system to create the end, foot feeling is still that Kind of approach is not too weak and comfortable enough, with the adiZero seamless hot-melt lightweight uppers, so that the center shoes from the traditional power to send up the float, to maintain a classic cushioning system is to maintain the word of mouth or not This judgment should be different ~ CD-inspired tongue is very shining, in addition to the shoes of the Obscure and ankle signature, the most distinctive can be said to be tongue, beautiful reflective inspired by the CD, the music is the World of Warcraft Love, come to the Hollywood and the West Bank culture, has been very humorous sense of Warcraft will join the film or a record or what, tongue printed on the World of Warcraft own logo, and the whole footsteps of the footsteps of contrast, Big boy Howard still has a naughty side ah. If you do not like the color of such a prime, snake years version, all-star version of the vibrant red and purple are waiting for your favor.

This is adidas D Howard Light hit the center of the lightweight boots

James won the high school championship trophy feet AJ9 high school color PE

Air Jordan9 launched the NBA93-94 season, Jordan is just in the first retired period, without Jordan's endorsement, Jordan brand began to look for a large number of spokesmen in the NBA, from Penny Hardaway, BJ Armstrong, Mitch Richmond, Latrell Sprewell and then Kendall Gill are on the foot of the Air Jordan9 generation in the NBA stadium blossom, but also very engraved Air Jordan 9 generations of the harmonious world of design.

And in ten years later, only 18 years old high school student LeBron James is wearing Jordan brand for his specially customized Air Jordan 9 generation SVSM color player version recaptured the high school league title trophy.

02-03 season SVSM high school to only one record into the state playoffs, in the second partition final and Kettering Alter meet. Fighting Irish entered the fourth quarter with a weak lead in the 18454 fans of the Value City Arena, Ohio (breaking the stadium's record). To LeBron to take over the game - the last section, he alone scored the team score of the first 9 points to the audience scored 25 points 11 board brave performance eventually lead Fighting Irish to 40-36 glory to win. Record rose to 24 wins and 1 losses, Fighting Irish regain the state championship trophy, and locked the United States today issued the legendary high school basketball championship team award.

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When running athletes ready to prepare for the spring race, do not want to face unnecessary sacrifice. They need to be equipped with a pair of perfect fit running shoes to support them a few miles away: these pairs of running shoes to have enough support structure, excellent cushioning performance and perfect comfort, in addition, the fashion design also allows They run more type. Inspired by this inspiration, the use of Nike Flyknit technology to bring the real seamless vamp design and Nike unique sensitive, comfortable LunarLon cushioning design phase
Video - runners of the Gospel very comfortable slow shock made Nike new running shoes
Source: Sina Sports

 Combined with ultra-lightweight Nike Flyknit Lunar1 + running shoes came into being.

Air Jordan 9 on behalf of a variety of different styles of PE we see more common, and belong to the big shark O'Neill's PE is quite rare and no wearing it. In O'Neill in 2000 led the Lakers to win their first career championship when the Jordan brand would like to absorb the super center as their own brand of contracted athletes, this Jordan brand specifically built O'Neill exclusive Lakers home away color Air Jordan9 generation PE, followed by a conspicuous 34 embroidery, purple and black and white color of the US 23 yards boots.

White leather upper, purple patent leather edge, and the difference between the ordinary version is the golden lined with shoes and black rubber outsole, so wonderful O'Neill PE, but unfortunately the final center did not choose to join the super Brand family.

AIR FORCE 1 DOWNTOWN Zebra

To celebrate the 30th anniversary of AF1, the NIKE company launched two occasion for the occasion - AIR FORCE 1 DOWNTOWN serpentine, zebra pattern. And by JUICE Shanghai exclusive starting, the design of animal patterns into the tide of the fashion field! After the change in the middle of the Downtown shoe thinner, the whole is more slender. Shoes, respectively, by the serpentine and zebra wrapped, so that the whole pair of shoes look domineering. As if only to return to the original world, you can release my nature, it seems necessary to staged a SNEAKER sector of the python disaster, so stay tuned! Animal skin, going fashion! Will be on sale on December 28.

About CLOT

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CLOT was founded by Edison Chen and Kevin Poon in 2003, is a collection of fashion trend of the company, in 2004 began to launch its own brand CLOT products, and often with international brands to launch innovative products, but also with DISNEY jointly opened in Asia, the world's unique , Collection DISNEY with the world's top designers co-production works MAN IS IN THE FOREST period limited to the store. The company's business has been expanding, JUICE shop in major cities in Asia - Hong Kong, Shanghai, Taipei and Kuala Lumpur have branches. In addition to music, fashion and design, CLOT is also often involved in a number of public relations consultancy work and planning activities, in order to put more interesting things from all over the world to Asia. CLOT hopes to introduce a unique way of life through different media and introduce a variety of positive ideas, so that young people nowadays to build self-image and find suitable for their own way of life, to become a more comprehensive and contribute to society, From this little influence gradually extended to a larger and wider areas. CLOT has always encouraged new ideas and young people to create ideas and want to be a pioneer in bringing together all kinds of cultures in Asia.

Since the first Nike Air Max 1 debut in the eighties of last century, a bit, full of expressive design to lay the Air Max series of innovative shoes tone. The new Nike Air Max limited edition portfolio will once again interpret the classic, this combination includes high reflective performance of the Nike Air Max + 2013 and Nike Air Max 1, they were launched on December 26, 2012.

2013 version of the Air Max running shoes set high performance characteristics and conspicuous design in one, even in the light intensity of the lowest winter, runners can still wear this running shoes to ride fast. Thanks to the 360-degree reflective performance, runners in the low light environment is still clearly visible, shoe body design and more features. In addition, Nike Air Max + 2013 is also integrated into the natural movement of the design concept, using the most innovative full of Nike Max Air cushion technology, and before any version of the product are lighter, more comfortable cushioning, more flexible.

Nike Hyperfuse innovative technology used in the Air Max 1 series of shoes is not new, before the basketball shoes in the design of the successful experience tells us that this innovation greatly reduces the weight and size of the shoe body, so that shoes more In line with the current popular simple design concept. Light gray color can be maximized to highlight the effect of reflective, to bring you unprecedented experience. During the day is not conspicuous, but at night has become the focus - Air Max dream come true.

ZigLite Run

Endless life, never stop. Unknown city, the new field, changing the road, even in the cold winter, you can also keen to explore wanton run! City bustling streetscape in front of all the way, no matter what the ground at the foot, only need to lift the ankle forward, you can enjoy the light and comfortable pressureless city adventure journey!

2012 autumn and winter, Reebok China released new

ZIGLITE RUN shoes, this is called the advanced version of ZIG 2.0 shoes equipped with a new "double density rubber in the end," so that light, cushioning, natural comfort and overall upgrade, even in the winter can also wantonly walk, easy to deal with A variety of urban traffic, enjoy the movement brought pure joy and freedom.

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Lightweight - the perfect combination of new material and mesh design, do your body's lover

Using ZigTech technology, so ZIGLITE the first major feature is unparalleled lightweight. The iconic "zigzag" sash pattern design, with 3D lightweight rubber in the end, greatly reducing the weight of the shoe, and more significantly enhance the flexibility of the soles of the feet. A single shoe only to reach 300 grams, can be described as a milestone in lightweight shoes, no doubt dexterity and light to ensure that the feet can never weary, enjoy the freedom of movement. Even more rare, in the light of the same time, ZigLite did not bring any sacrifices in terms of shock absorption.

Cushioning - energy feedback, easy release

Unique "of the" font pattern bottom, relying on ergonomic design, comfortable cushioning and transmission of wave-type energy, reduce leg muscle fatigue. At the same time, ZIGNANO double density rubber in the end, both wear and lightweight, greatly enhance the walking running in the comfort and cushioning. In addition, IMEVA rubber in the end to bring a more comfortable sense of wearing and cushioning effect, 3D PUFFPRINGING shoe body design, then enhance the support of the shoe body - a variety of technology with unique style and design needs, greatly enhanced Its own characteristics, really do the energy feedback without pressure to run the relaxed pleasure.

Natural and comfortable - smart cozy, but also the winter special models of super warm

In the ZIGLITE RUN research and development process, seemingly simple mesh uppers actually contains the latest physical design, both breathability and comfort, and has excellent foot bend. Suture design of the suture, enhanced footwear support, and low shoe body style, in the feet to provide better stability apart, the complete liberation of the ankle. Shoes inside the company is the use of 3M's new snow-warm cotton material for the feet to provide super warm, blocking the cold invasion.

2012 National Day, the long-awaited ZIGLITE RUN, will be in the country's Reebok stores across the board!

Adidas introduced Messi signature boots adizero f50

In March 2013, Adidas introduced Messi signed boots adizero f50, the new shoes is "Messi series" an important part of the shoe design inspiration from Messi himself, Messi personally involved in the whole design of the whole process, so that fans and The world football superstar closer.

As the world's best football player, Messi continues to break the record and win praise. He is a fearless warrior, he is as fast as lightning, constantly meet one after another challenge; he is only one of the ultimate goal on the pitch, is to create their own scoring opportunities for the team and scored. Now, the fans can pass the new Messi signature series shoes adizero f50, to further understand their hearts hero.

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Adizero f50 product designed to reflect Messi's football philosophy also joined in the 2012 release of Messi exclusive logo. The color of the shoes from the red and white with the color, and red is Messi personal favorite color; this color highlights his goal on the pitch against each other's threats, as well as the desire to win the game The Pure white contours around the shoe body, a symbol of the shoes themselves light; speed-inspired graphics details show Messi's speed. One of the red spikes on the spikes is among the 10 white spikes, symbolizing that Messi will work side by side with his teammates and work together to the best possible level.

Messi personally participated in 10 major shoe tests. The design of this shoe is based on the analysis of the game on the Meixi stadium, while Messi also witnessed the development of this shoe with every aspect.

The new adizero f50 shoes combine revolutionary technology with precision engineering principles, and every detail of its design is designed to bring the player to the limit speed on the football field. Adizero ™ f50 weighs only 165 grams, Adidas is currently the most light on the market a shoe.

Sprintskin is a layer of DUALMAX synthetic material made of 1.5 mm thick fabric, with a unique leather grain optical materials, so that the weight of the shoes become more light, while retaining the natural touch between the shoes and the ball, for the Messi tail Build and meet all of its needs. Sprintweb is the 3D print texture of the shoe's face, the structure is stable and thus in the high-speed ball to achieve a good sense of control. The last layer of the shoe structure is the Sprintframe, which is a layer of lightweight but strong material in the lower part of the shoes, providing the perfect balance for the players.

Adidas Football Senior Product Manager Andreas Konrads said: "This is a huge challenge, but also exciting excitement. Have their own product line is like entering the" Adidas Hall of Fame ", which is for our" best athlete " The exclusive series is designed to keep athletes more closely with the fans.We believe that cooperation with Messi has achieved this original intention in the future, we will continue to work closely with Messi, more in-depth understanding His personality and play style.Every time with Messi meet can stimulate more creativity and inspiration.We will continue to break through the obstacles to ensure that Adidas football products are always in the forefront of the market, just as Messi's legendary status general."

Adidas has designed for the David - David Beckham and Derek - Ross, including athletes have designed signature shoes series. Now, the world's best football player Massey also has its exclusive series.

Messi will be in the spring of 2013 in the game wearing a new signature shoes. This shoe will be listed in March 2013 sales.

adizero f50

Adidas grand launch of a new generation of adizero f50 football shoes. The new adizero f50 is designed to give players the speed of attack on the pitch, so every detail of the design around the idea. The latest adizero f50 weighs only 165 grams and is one of the lightest soccer shoes on the market today. Yellow, black and green composition of the bright combination, so that players in the pursuit of speed on the pitch at the same time, fully attract the attention of the public. The world's greatest player, Messi, will debut on the November 7th against the Celtics' UEFA Champions League. By then, the majority of the world's fans will be able to see the new adizero f50 style.

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The new adizero f50 combines revolutionary technology and cutting-edge manufacturing process, the success of f50 series shoes success, the latest generation in the technology more innovative. Shoes used Sprintskin material is a 1.5 mm thick synthetic material, to ensure light and make the player's feet and between the ball to maintain a natural touch; Sprintweb is a shoe upper 3D print pattern, to help the players In the case of high ball better ball control ball, while making shoes more solid and stable. The inner layer of the shoe material for the Sprintframe, the material solid but lightweight, for the players to bring a perfect sense of balance.

In addition, adidas miCoach technology is also applied to the new f50 design, to help the players "to pursue fast." MiCoach can record and analyze personal data, compare it with the world's top players, or share with friends through the web. The shoes are designed with miCoach Speedcell groove, with miCoach Speedcell chip can record the highest speed, running distance, range of activities and other data. Once the data is available, it can be uploaded via iPhone / iPod or PC / Mac wirelessly to help users analyze their performance and get guidance improvements, as well as compare with others' data.

From mid-November, many of the top football players, including Alves, Benzema, Silva and Villa, will wear this boots to ride the stadium. The latest adizero f50 will be available in Adidas store in December 2012. For more information, please watch adidas.com/football, or log in Sina Weibo @ Adidas Football.